Company | Unilever |
Industry | Consumer Goods |
Location | Singapore |
Position Type | Graduate Program |
Post Date | 20 August 2014 |
Closing Date | 15 September 2014 |
Employer Description
The Unilever brand, found in consumer products in millions of homes across 150 countries, is a trusted name in nutrition, hygiene and personal care. Throughout its history, Unilever has been adding vitality to the lives of consumers. From comforting soups to warm a winter's day, to sensuous soaps that make you feel fabulous, our products help people get more out of life.
We're constantly enhancing our brands to deliver more intense, rewarding product experiences. We invest nearly €1 billion every year in cutting-edge research and development, and have five laboratories around the world that explore new thinking and techniques to help develop our products.
Today, many Unilever products have household awareness status, with the brands becoming part of daily life in Singapore homes.
The challenge of developing brand awareness has been met eagerly by the company, with the evolution of marketing and promotional techniques, responding sensitively to the complex cultural nuances prevalent in Singapore society. Unilever has become institutionalized for the role it plays in the marketing of consumer goods in Singapore.
Efforts in understanding local consumers have brought about some of the top brands in the market today such as Clear, Dove, Lifebuoy, Rexona, Sunsilk, Ben & Jerry's, Knorr, Lipton and Wall's which add vitality to consumers lives.
Responsibilities
Our global portfolio of brands is trusted by consumers the world over. With marketing critical to understanding, creating and building demand, the scope of activity is huge. Working on great categories and products in an environment that change all the time, the pursuit of market share and volume growth is challenging and rewarding.
The job is all about engaging closely with consumers to develop a deep understanding of their preferences and needs, then lead assignments that build business and brand equity. The discipline is divided in two broad areas:
Brand development
This is about creating exciting and compelling visions for our brands and developing plans across the full marketing mix. It includes brand communications, innovation and renovation as well as channel-specific propositions.
Brand building
Here we translate those visions into a local market context, plan practical activity and make sure those plans are executed flawlessly. Through leading the country operations, this team's job is to deliver market share and revenue.
Qualifications
A minimum of a Bachelor’s degree
Graduates between August 2013 – June 2015, and has had no formal work experience beyond 12 months
Strong academic track record
Has leadership and team experience
Driven and Energetic
Able to speak and write in English fluently
Willing to travel
Application link
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